IT Brief Asia - Technology news for CIOs & IT decision-makers

Customer engagement stories - Page 5

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Harnessing Ververica Cloud for e-commerce success
Thu, 2nd May 2024
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cx
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martech
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digital footprint
Ververica Cloud uses real-time analytic capabilities powered by their VERA technology to revolutionise e-commerce and optimise user experience.
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AI forces major operational changes in Australian businesses
Mon, 29th Apr 2024
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martech
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cx
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cdp
Artificial intelligence (AI) is prompting 75% of Australian businesses to significantly change operational strategies within four years, a shift greater than the last 20 years, according to HubSpot.
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Kore.ai appoints Paul Rilstone as VP for Australia & New Zealand
Wed, 24th Apr 2024
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cx
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martech
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ai
Kore.ai appoints industry veteran Paul Rilstone as Vice President for Australia and New Zealand, aiming to boost its presence and accelerate growth in the region.
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Manhattan Associates boosts retail with omni channel updates
Tue, 23rd Apr 2024
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martech
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cx
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commerce systems
Manhattan Associates unveils major update to its Manhattan Active Omni solution, aimed at redefining retail operations and improving customer engagement.
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Chatbot market set to surge to $4.9 billion by 2033 says FMI
Mon, 22nd Apr 2024
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cx
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uc
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martech
Chatbot market set to surge, projecting USD $4.9 billion growth by 2033, fuelled by customer engagement focus and widespread industrial adoption.
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Artificial Intelligence and the Retail Personalisation Revolution
Fri, 19th Apr 2024
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cx
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martech
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cdp
AI-powered retail personalisation is stepping up. Aiming for true one-to-one custom experiences, the industry leans into predictive AI, driven by robust data, to stay competitive.
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SAP Emarsys unveils revolutionary AI Product Finder amidst growth in demand
Fri, 19th Apr 2024
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martech
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cx
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ai
SAP Emarsys unveils AI Product Finder in response to rising Australian demand for AI-influenced retail experiences.
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Celigo teams up with TikTok Shop to boost ecommerce efficiency
Thu, 18th Apr 2024
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cx
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martech
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cloud services
Celigo partners with TikTok Shop in response to a growing trend of consumers using TikTok for product research, as they aim to help retailers better synchronise and manage valuable data across various applications.
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Cogo & Personetics introduce AI-powered sustainable banking
Wed, 17th Apr 2024
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fintech
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cx
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martech
Cogo partners with AI-firm Personetics, pioneering climate-conscious banking by aiding customers in understanding and managing their carbon footprints based on their spending habits.
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AlphaSense doubles ARR to $200m & appoints new CMO
Sat, 13th Apr 2024
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saas
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cx
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martech
AI search platform AlphaSense doubles its annual recurring revenue to $200m within two years, appoints experienced IPO strategist Heather Zynczak as Chief Marketing Officer.
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Wolt expands tailored ad service to aid partner growth
Fri, 12th Apr 2024
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cx
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martech
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advertising
Wolt enhances partner growth by launching its dedicated ad service, Wolt Ads, offering tailored strategies for both small independent businesses and international brands.
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UK IT leaders see transformative potential in generative AI, report finds
Mon, 8th Apr 2024
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uc
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cx
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martech
New Elastic study reveals nearly all (99%) UK IT decision makers believe generative AI can drive significant organisational change, despite concerns around privacy, security and regulation.
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Tillo report reveals loyalty deficit in fintech sector
Mon, 8th Apr 2024
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cryptocurrency
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fintech
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cx
Tillo's report reveals a significant trust and loyalty gap in the fintech sector, indicating opportunities for growth through strategic incentives and rewards.
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Brands struggling with first-party data strategies
Thu, 4th Apr 2024
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cx
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martech
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cdp
A new study reveals major shortcomings in brands' first-party data strategies, limiting customer experience personalisation amid evolving privacy norms.
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Logicalis Australia appoints Baden Graco as Head of Transformation Services
Wed, 3rd Apr 2024
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digital transformation
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cx
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martech
Logicalis Australia bolsters its digital transformation services strategy with the appointment of Baden Graco as Head of Transformation Services, leveraging his 13-year industry experience.
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Twilio unveils Unified Profiles & Agent Copilot for customised interactions
Thu, 28th Mar 2024
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cx
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martech
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ai
Twilio introduces Unified Profiles and Agent Copilot to its Flex platform, using Segment's customer data to provide personalised, data-informed customer experiences and bolster employee productivity.
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Adobe enhances Experience Cloud for optimised customer engagement
Wed, 27th Mar 2024
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cx
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martech
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ai
Adobe boosts its Experience Cloud line with enhanced functionalities, empowering brands to optimise customer engagement through data-unified, personalised cross-channel journeys.
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Volvo Cars partners with TDCX to bolster digital customer experience
Wed, 27th Mar 2024
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cx
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martech
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cartech
Volvo Cars joins forces with digital solutions provider TDCX to enhance digital customer service amid findings that fewer than 1 in 10 Europeans are happy with car brands' tech offerings.
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Austin Group bolsters partnership with SAP Emarsys
Mon, 25th Mar 2024
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cx
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martech
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cdp
The Austin Group amplifies commitment to improved customer experience via an extended partnership with SAP Emarsys, yielding significant growth in Gazman's email revenue.
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Infosys & PIL form strategic tech partnership for digital transformation
Mon, 25th Mar 2024
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cx
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martech
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digital transformation
Global digital services leader, Infosys, joins forces with shipping titan Pacific International Lines to accelerate digitalisation, modernise customer portal and enact transformative changes across the logistics sphere.