The Ultimate Guide to Partner Programmes
A curated Asian edition of TechDay news, analysis, interviews, reviews, job moves, and related resources for Partner Programmes.
What to know about Partner Programmes
Explore the dynamic landscape of Partner Programmes in the technology sector, where collaborations between vendors and service providers are pivotal. These programmes are designed to equip partners with tools, resources, training, and incentives to jointly drive growth, innovation, and customer success across diverse IT domains including cloud services, cybersecurity, data management, and digital transformation.
By engaging with the latest stories, readers can gain insights into how partner ecosystems evolve to meet emerging challenges and opportunities. From new initiatives aimed at enhancing partner profitability to programmes fostering talent development and technical expertise, these narratives showcase how strategic partnerships are shaping the future of technology delivery and creating mutual value in a rapidly changing market.
Asian Partner Programmes News
Regional stories with direct local relevance
Snom signs Malaysia distribution deal with Telediant
Malaysian businesses should get faster access to Snom's IP phones and conferencing gear as Telediant takes on distribution and support.
LG opens Singapore innovation centre for display buyers
Businesses can now test LG's commercial displays and software in Singapore before committing to wider roll-outs across Asia.
Tech Data expands CloudCasa distribution in Malaysia
Businesses in Singapore and Malaysia will gain access to Kubernetes backup and recovery tools as cloud-native spending lifts demand for resilience.
Alipay launches AI commerce platform for merchants
Alipay is betting that AI agents will soon direct shopping and bookings, tying its payment and verification tools to merchants across China.
UC Berkeley SkyDeck names Cole Harry Japan Program Manager
The expansion will deepen Berkeley's ties with Japanese universities and government bodies as it scales bootcamps and founder exchange programmes.
Google Cloud names new country heads in Indonesia & Thailand
The appointments bolster Google Cloud's push for AI and cloud growth in Southeast Asia, as competition intensifies across key markets.
Analyst Insights
Research and market analysis connected to Partner Programmes
Avalara names Claire Goad to lead e-invoicing push
Exclusive: ABBYY flags data readiness as AI barrier
Ataccama names Systemation Benelux distributor for AI push
Altimetrik wins AWS generative AI specialisation
Cognizant deepens Anthropic tie-up as Claude rollout grows
Featured News
AI transforming physical security into enterprise data solution
AI and cloud tools are turning cameras into live operational data sources, helping firms cut costs, spot errors and manage fleets centrally.
Customers at the centre of Adobe's new AI evangelist role
Adobe is using the post to help customers navigate AI adoption while feeding regional priorities back into its global product strategy.
SonicWall boosts endpoint security for SMBs and mid-market
SMBs and mid-market firms facing AI-driven attacks are set for tighter device controls as SonicWall prepares a new endpoint security product.
Expert Columns
SonicWall wins two CybersecAsia awards, joins Hall of Fame
Translation over technology: The channel's most undervalued skill
Why does the channel need to turn partner feedback into strategy?
2026 security trends mid-year check-in: What's accelerating, what's stalling, and what comes next
Stop confusing demos with POCs - Your pipeline depends on it
The AI visibility gap: Why paid, owned channels are no longer enough for B2B tech
Content systems in B2B tech: Scaling assets across channels
Thought leadership in B2B tech: From expertise to influence
Turning security into a story: How managed service providers use reporting to drive retention and revenue
How executive profiling drives growth in B2B tech
Interviews
Interviews and video coverage from the network
Recent Partner Programmes News
Keepit tops USD $100 million ARR on AI Truth Cloud
The Danish cloud data protection group's nine-figure run underscores demand for independent backup as firms link AI adoption to data trust.
Exabeam channel-first push lifts partner-led pipeline
Partner-led sales now account for Exabeam's highest-volume pipeline source, as new-logo business surged 138% above plan in the first half.
UiPath names 2026 partner awards winners across sectors
UiPath's partner network spans 30 countries and 250 use cases, signalling growing demand for automation projects across industries.
Liquibase Secure launches on Snowflake Marketplace
Snowflake customers can now buy Liquibase Secure through the marketplace, with spend eligible for Capacity Drawdown as teams tighten change control.
KERV.ai wins top TPN Gold Star security certification
The certification gives publishers and advertisers more assurance as media groups tighten scrutiny over vendors handling premium video data and workflows.
Keyfactor tops USD $200 million in annual recurring revenue
Demand for machine identity security and digital trust tools lifted annual recurring revenue more than 35 per cent year on year.
F5 & Omnissa join forces on virtual desktop security
Enterprise IT teams could gain simpler, tighter-protected remote workspaces as the tie-up aims to cut gateway layers and improve resilience.
Horizon3 links NodeZero to CrowdStrike Falcon SIEM
Security teams can now compare validated exposure findings with endpoint and cloud telemetry after Horizon3 tied NodeZero into CrowdStrike's SIEM.
Godel joins Databricks partner programme as Bronze
The consultancy aims to help customers turn fragmented data estates into governed AI systems that can move from pilot projects into production.
FPT wins AWS DevOps Competency as cloud demand rises
Businesses pushing AI into production need more reliable cloud operations, and FPT says its latest AWS badge strengthens that support.
Gallagher & Luxriot join forces on US security platform
Security teams at regulated, multi-site operations could gain a single view of video, access events and data under the new partnership.
Commvault cuts Active Directory recovery to minutes
A clean standby copy aims to keep authentication and access running after cyberattacks, helping firms restore Active Directory in minutes.
AnywhereNow teams with Meridian IT on Microsoft Teams
Businesses can now add AI-driven customer service inside Microsoft Teams as AnywhereNow and Meridian IT bundle deployment and support around existing systems.
Gallagher spotlights visitor management at Sydney expo
Australia's security buyers are turning to tools that link visitor processing with access control, and Gallagher drew strong interest in Sydney.
Foxit adds local AI & Workspace in PDF Editor update
Local AI processing in Foxit's latest PDF Editor update is aimed at regulated users who need document analysis without sending files to the cloud.
SpaceXAI picks Fabric Group as first Australia partner
The agreement will see Fabric train its engineers as Australia becomes a proving ground for SpaceXAI's push into enterprise software teams.
TekWurx joins Park Place as Entuity partner for IT
The tie-up aims to help hybrid IT teams pinpoint outage impact faster by linking network alerts to business service context.
Westcon-Comstor signs Sonar deal across EMEA & APAC
Partners across EMEA and APAC gain a route into AI coding and DevSecOps projects as SonarQube checks aim to cut security and governance risks.
Appian honours Accenture, Deloitte & others in APJ
Public sector agencies and enterprises in Asia Pacific and Japan are using Appian partners to speed up workflows and cut manual work.
Kobalt.io signs security partnerships across North America
Enterprise buyers and defence contractors will get a clearer route to certification as Kobalt.io broadens its North American security network.
Job Moves
UC Berkeley SkyDeck names Cole Harry Japan Program Manager
Google Cloud names new country heads in Indonesia & Thailand
Salesforce names Paul Carvouni to lead ASEAN AI push
Joey Lim appointed to lead Exclusive Networks' Singapore growth
QBE Re appoints Cindy Foo as Asia treaty head based in Singapore
Techcombank reappoints Dr Jens Lottner as CEO to lead next phase
NAVEX names Nick Mitsuya as Japan Country Manager to drive growth
ServiceNow appoints new VP to boost Asia operations
Red Alpha appoints Yoav Korman as Singapore Managing Director
