Content Authenticity Initiative (CAI) stories

Cloudinary supports the C2PA standard to enhance digital media transparency, partnering with Dow Jones to combat fake content amid the rise of AI-generated media.

TikTok pioneers digital transparency by joining the Content Authenticity Initiative and Coalition for Content Provenance and Authenticity.

Adobe's latest Photoshop update unveils heightened creative control with advancements in Generative Fill, creative AI capabilities, and new accountability features.

Adobe Firefly’s game-changing Structure Reference feature offers users enhanced creative control, revolutionising the image creation process with its capacity to apply pre-existing structures to new images.

Google joins the Coalition for Content Provenance and Authenticity as a steering member, reinforcing efforts to boost transparency and tackle misinformation in digital content.

Jakarta's high-tier data centre, Bitera, begins services following successful Level 5 commissioning tests, promising premium reliability, security, and eco-friendly practices.

Leica launches M11-P, the world's first camera with built-in Content Credentials, a major development for photojournalism and the fight against misinformation.

Adobe has showcased the momentum of Adobe Firefly including a new integration with Bard by Google and the expansion of the Content Authenticity Initiative.

Adobe launches the beta version of Firefly, which will be integrated directly into Creative Cloud, Document Cloud, Experience Cloud and Adobe Express workflows.

From the launch of Photoshop to the rise of 3D, Adobe has a 40-year history of helping lead the creative community through technological transformations.

Adobe has partnered with Leica and Nikon to implement provenance technology into their cameras, increasing trust in digital work.