Industry expert, Darren Singer, has been appointed as Chief Financial Officer (CFO) by Inspired Thinking Group (ITG) in a bid to spearhead the company’s global expansion plan. His role will revolve around driving the business's growth, allowing ITG to become a truly global tech-led entity delivering localised and personalised content at scale from hubs across the UK, Europe, the US, and APAC.
Singer's appointment appears strategically placed to foster ITG's growth through executing a series of acquisitions and partnerships, as well as promoting organic growth. Darren Singer will be working closely with the management team to steer the business through this important phase.
Speaking on his appointment, Darren Singer says, "Inspired Thinking Group has been turning heads in the marketing space for some time now and working alongside its successful management team, I'm very excited to be part of this growth journey. The marketing, media and advertising industries are key global sectors and scaling our services to support major brands across the world is a priority for me as CFO. ITG already has an impressive reach and I'm looking forward to playing a central role in continuing to expand that."
Across his 25-year career in the media and marketing industry, Singer acquired a wealth of experience from his tenure as CFO at Global Media for eight years, as well as from his time working with Guardian Media Group, Sky, WPP, among others.
Celebrating this significant step, Simon Ward, CEO of ITG, comments, "Darren has a wealth of experience leading the growth of global media brands, and we're delighted to welcome him into the Inspired Thinking Group to continue our expansion as one of the world's largest independent marketing services companies and enterprise MarTech providers. Culture is an important aspect of ITG and Darren's background and passion for education and innovation make him an excellent addition to our family."
Apart from his corporate responsibilities, Singer also actively participates in the educational sector, holding positions as a trustee and chair of finance of two academy boards.
Inspired Thinking Group, founded in 2009 by CEO Simon Ward, stands backed by leading investment firm, Bridgepoint. The company, with offices spread across Europe, New York, and Chicago, and boasting an employee count of over 1,300, is known for transforming the way global brands engage in marketing. ITG's offerings include its multichannel marketing activation services business, Team ITG, and its proprietary martech platforms, Storyteq, Deployteq and Configteq to serve household name brands like L'Oréal, Haleon (formerly GSK), Jaguar Land Rover, Heineken and PUMA.