Salesforce stories - Page 4
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Salesforce launches Pro Suite AI software for SMEs in market
Thu, 4th Apr 2024
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crm
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martech
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Salesforce introduces Pro Suite, an AI-integrated CRM application, aimed at aiding SMEs generate leads and solidify customer relationships.
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One NZ teams up with Salesforce for improved customer interactions
Fri, 29th Mar 2024
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martech
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cx
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cdp
One New Zealand partners with Salesforce to streamline and boost customer marketing, consolidating its four platforms into one.
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Salesforce introduces Einstein 1 Studio for easy AI integration in CRM
Tue, 12th Mar 2024
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crm
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martech
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cdp
Salesforce debuts Einstein 1 Studio, a suite of low-code tools enabling the integration of generative AI into CRM applications, responding to a rising demand and IT teams' struggle with AI implementation.
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Mike Stawchansky joins Finastra as Chief Innovation Officer
Thu, 7th Mar 2024
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cdp
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martech
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asia pacific
Finastra appoints Mike Stawchansky, an expert with over 25 years in the tech sector, as Senior VP and Chief Technology Innovation Officer to boost customer technology and Gen AI innovation.
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Exclusive: How Rimini Street continues to innovate with CRM
Wed, 6th Mar 2024
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digital transformation
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crm
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martech
Rimini Street strives for innovation and efficiency in CRM, with the company's Principal Product Manager revealing global expansion plans and AI-enhanced capabilities.
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ERM acquires Australian tech firms to boost sustainability strategies
Wed, 6th Mar 2024
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martech
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partner programmes
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cdp
ERM acquires Australian tech specialists The Big Middle and The Big Zero, bolstering its sustainable environmental strategy offerings with enhanced enterprise system expertise.
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Yellow.ai unveils Email Automation feature for streamlined support
Mon, 4th Mar 2024
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cx
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martech
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Yellow.ai launches an AI-powered Email Automation feature, revolutionising customer service with real-time responses, increased efficiency, and reducing operational costs by 60%.
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Silver SAML, a new cyber threat, uncovered by Semperis researchers
Fri, 1st Mar 2024
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martech
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breach prevention
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cdp
Semperis researchers have identified a potential new threat called Silver SAML that exploits SAML to attack from cloud identity providers such as Entra ID, potentially endangering applications like Salesforce or ServiceNow.
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Australia Post signs digital transformation deal with Salesforce
Thu, 29th Feb 2024
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crm
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data analytics
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digital transformation
Australia Post partners with Salesforce for a comprehensive digital transformation strategy, aiming to improve customer service across all sectors with AI integration.
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Salesforce introduces Einstein Copilot, a customisable AI assistant
Wed, 28th Feb 2024
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crm
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data analytics
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martech
Salesforce unveils public beta for Einstein Copilot, a customisable AI assistant set to revolutionise customer relationship management by utilising company-specific data securely.
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Rimini Street launches Rimini Custom to optimise business operations
Wed, 28th Feb 2024
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data analytics
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martech
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cdp
Rimini Street unveils Rimini Custom, a client-driven service aiming to extend the lifespan and increase the value of existing software, while simplifying the integration of new applications.
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Virtus Health to implement global RingCentral communication platform
Thu, 22nd Feb 2024
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uc
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network infrastructure
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data analytics
Virtus Health plans a 5-year global implementation of the integrated RingCentral communication platform across its 62 sites, aiming to enhance patient experience and reduce business communication costs.
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Absoft integrates Salesforce Service Cloud in service delivery upgrade
Wed, 21st Feb 2024
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data analytics
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cx
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martech
Absoft, a UK-based SAP firm, heightens customer experience by integrating Salesforce Service Cloud into its service delivery operations, optimising operations and modernising client services.
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Vonage to boost Southern Cross Credit Union's customer support
Wed, 14th Feb 2024
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data analytics
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uc
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digital transformation
Southern Cross Credit Union (SCCU) partners with global cloud communications firm, Vonage, enhancing their customer support system in Australia by employing Vonage Fusion's UCaaS and CCaaS solutions.
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Rippling's $11.25B bolster for Asia-Pacific with Sydney HQ opening
Tue, 13th Feb 2024
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data analytics
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martech
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hcm
Rippling, the US-based workforce management giant, has launched in Australia, marking the initiation of a multi-year investment strategy in the ever-growing Asia-Pacific region.
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Freshworks names Abe Smith as Chief of Global Field Operations
Thu, 8th Feb 2024
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saas
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crm
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data analytics
SaaS giant Freshworks enlists Abe Smith, with his 25-year field sales experience from Zoom, Oracle, and Cisco, as Chief of Global Field Operations to spur its upmarket progression.
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Asia-Pacific IT leaders see AI boosting productivity, but face data hurdles
Thu, 8th Feb 2024
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data analytics
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digital transformation
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martech
Whilst 86% of Asia-Pacific IT leaders believe AI can boost productivity, Salesforce's latest research reveals that 69% of businesses may not fully capitalise on AI due to difficulties with data system harmonisation.
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EVme partners with Salesforce for strategic growth in Thailand's EV market
Fri, 2nd Feb 2024
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data analytics
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cx
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martech
Thai EV service platform EVme teams up with Salesforce to ramp up personalised customer experiences, aiming to expand its vehicle fleet to 2,000 by 2024.
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SolarWinds appoints Brian Goldfarb as new Chief Marketing Officer
Wed, 31st Jan 2024
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data analytics
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siem
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public cloud
SolarWinds appoints IT industry veteran Brian Goldfarb as CMO, leveraging his two-decade experience to further company's growth and transformation phase.
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SEON appoints ex-Uber executive Björn Heckel as new CTO
Wed, 24th Jan 2024
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data analytics
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martech
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cdp
Fraud prevention platform, SEON, recruits Björn Heckel, seasoned tech executive from Uber and Salesforce, as CTO to reinforce its commitment to fighting fraud and boosting enterprise solutions.