IT Brief Asia - Technology news for CIOs & IT decision-makers

Salesforce stories

Story image
Salesforce & Workday join forces to create AI-driven assistant
2 days ago
#
martech
#
cdp
#
ai
Salesforce and Workday team up to offer an AI-powered employee service agent, leveraging unified HR and CRM data to enhance productivity and simplify routine tasks.
Story image
Salesforce unveils fully autonomous AI customer service agent
3 days ago
#
crm
#
cx
#
martech
Salesforce launches Einstein Service Agent, its first fully autonomous AI customer service agent, promising faster, precise resolutions and seamless human handovers.
Story image
Campaign management software market to reach $10.2B by 2034
4 days ago
#
crm
#
data analytics
#
digital transformation
The global campaign management software market is set to soar to USD$4.8 billion by 2024 and may reach USD$10.2 billion by 2034, driven by AI and cloud innovations.
Story image
Salesforce appoints Iman Muhammad as leader, opens Jakarta office
4 days ago
#
crm
#
digital transformation
#
public cloud
Salesforce names Iman Muhammad as Indonesia's country lead and unveils a new office in Jakarta, bolstering its presence in the growing ASEAN market.
Story image
Lion Parcel partners with Salesforce to boost AI-driven service
Last week
#
digital transformation
#
martech
#
supply chain systems
Lion Parcel partners with Salesforce to enhance customer service using generative AI, reducing case resolution times by 73%.
Story image
Healthengine appoints David Watson as new Chief Commercial Officer
This month
#
partner programmes
#
martech
#
cdp
Australia's top healthcare marketplace, Healthengine, names David Watson as new CCO, set to enhance commercial strategies and foster growth from July.
Story image
Global cloud governance market to reach USD $3.87bn by 2034
This month
#
hybrid cloud
#
data analytics
#
hyperscale
The global cloud governance platform market is set to hit USD $3.87 billion by 2034, driven by AI integration, hybrid cloud adoption, and compliance needs.
Story image
Salesforce unveils first LLM benchmark for CRM industry
This month
#
crm
#
martech
#
cdp
Salesforce unveils the world's first large language model benchmark for CRM, enabling businesses to evaluate LLMs on accuracy, cost, speed, trust, and safety.
Story image
Techcombank unveils AI-driven innovations to enhance customer experience
This month
#
digital transformation
#
hyperscale
#
public cloud
Techcombank has unveiled AI-driven innovations aiming to elevate customer experience and position itself as a leader in Vietnam's banking sector.
Story image
Claroty appoints Jason Pearce as Field CTO for APJ
This month
#
digital transformation
#
martech
#
iot
Claroty appoints Jason Pearce as Field CTO for Asia Pacific and Japan, marking significant regional growth and a commitment to securing critical infrastructure.
Story image
SaaS security breaches escalate, fuelling urgent defences push
This month
#
martech
#
storage
#
advanced persistent threat protection
Cloud SaaS applications face increasing cyber-attacks, with breaches quadrupling in a year due to identity factors, highlighting urgent security needs.
Story image
Microcare Systems boosts cash flow with Zumzum Financials
Last month
#
endpoint protection
#
digital transformation
#
martech
Microcare Systems has slashed costs and streamlined operations by adopting Zumzum Financials via Salesforce, boosting invoicing efficiency and cash flow significantly.
Story image
Chargebee appoints new leaders as market reaches USD $1.5 trillion
Last month
#
cdp
#
martech
#
salesforce
Chargebee has named Brian Clark as President of Go-to-Market and Andrew Sherwood as SVP of Global Sales, aiming to capitalise on the booming USD $1.5 trillion subscription economy.
Story image
CrowdStrike joins S&P 500 with record USD $3 billion ARR
Last month
#
hyperscale
#
public cloud
#
martech
CrowdStrike, now part of the S&P 500 Index, hits a record USD $3.65 billion ARR, solidifying its role as an AI-driven cybersecurity leader.
Story image
Intercom selects Fivetran to modernise data stack for growth
Last month
#
martech
#
cdp
#
engineering
Intercom partners with Fivetran to upgrade its data infrastructure, resolving prior issues with data loss and quality, aiming to enhance decision-making.
Story image
Canva launches Connect APIs to boost developer integrations
Last month
#
martech
#
cdp
#
productivity
Canva launches Connect APIs to boost developer integrations, marking a year of their expanding Developers Program. New APIs aim to streamline workflows and enhance productivity.
Story image
AI investment surges among European startups despite challenges
Last month
#
data analytics
#
hyperscale
#
public cloud
Report reveals 68% of European tech startups are leveraging AI, with investments in emerging technologies like ML and 5G shaping the future landscape.
Story image
Databricks launches LakeFlow to streamline data engineering
Last month
#
data analytics
#
martech
#
rpa
Databricks launches LakeFlow to streamline data engineering with scalable connectors, real-time processing, and automated data pipelines, aiming to democratise data and AI.
Story image
Databricks open sources Unity Catalog, unifying data & AI governance
Last month
#
hyperscale
#
public cloud
#
martech
Databricks open sources Unity Catalog, enhancing data and AI governance across multiple clouds and platforms, with support from AWS, Google Cloud, Microsoft, and more.
Story image
More than half of Australian workers distrust AI data
Last month
#
it training
#
martech
#
cdp
New Salesforce research reveals that 52% of Australian office workers struggle with AI, reflecting widespread data mistrust and a need for human oversight.