Pureprofile stories
Pureprofile offers clients free AI translation & coding tools
Wed, 10th Sep 2025
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genai
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data privacy
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ai
Pureprofile now offers clients free AI translation and coding tools via its Hub platform, enhancing data insights without extra costs or manual effort.
Pureprofile launches AI tools for decoding consumer trends
Tue, 25th Mar 2025
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data analytics
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marketing
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market research
Global data company Pureprofile has launched three AI-driven tools to help brands decode online consumer sentiment and track emerging trends effectively.
Samsung study shows growing influence of TVs in Australian homes
Thu, 13th Jun 2024
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edutech
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digital signage
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digital entertainment
Samsung Electronics Australia's new research reveals that televisions are increasingly central to Australian lives, playing a key role in stress relief and sparking 'TV envy'.
Australians flock to loyalty programmes amidst living costs surge
Wed, 6th Mar 2024
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cx
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martech
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personalisation
Amidst rising living costs, 95% of Australians utilise loyalty programmes, with usage up 18% YoY, according to a study by Pureprofile and Retail Doctor Group.
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Pureprofile appoints Anna Meiler as APAC Data & Insights Managing Director
Fri, 11th Nov 2022
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marketing
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sales
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market research
Pureprofile has appointed Anna Meiler as APAC Data & Insights MD and Martin Tomlinson as New Zealand Country Manager to expand its APAC footprint.
How to use smarter data to reach tomorrow's consumer
Mon, 30th Sep 2019
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crm
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data analytics
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cx
Organisations that understand how and why to use the data at their disposal will have a massive competitive advantage.