NP Digital stories

AI and new search platforms are prompting Australian marketers to shift focus from keywords to brand visibility across diverse digital and social channels.

NP Digital Australia achieved a record H1 2025, onboarding eight new clients and boosting AI, analytics, and creative marketing capabilities nationwide.

NP Digital is set to acquire SearchGuru, boosting its APAC presence and enhancing service offerings. This move adds 120 marketers to NP’s 270-strong team.

NP Digital enhances Asia Pacific operations, appointing Gary Cheung as GM for Hong Kong and Taiwan, and Melissa Cheng as Country Manager for Malaysia.

NP Digital, the performance marketing agency founded by Neil Patel, appoints Ash Dharan as Senior Director, Performance in Australia.