Loyalty programmes Stories - Page 12

Global Stories

Loyalty programmes stories

How investing in card-linked loyalty programs can improve customer retention

Retailers can improve customer retention and secure repeat business through card-linked loyalty programs that remove friction and inconvenience for shoppers.

By Cary Lockwood • 4 min read • Tue, 1st Feb 2022

Data Analytics

Data derived from customer loyalty: more valuable than ever before?

With the death of cookies, the 'value exchange' between businesses and their customers' willingness to share personal data has never been so important.

By Billy Loizou • 6 min read • Mon, 10th Jan 2022

Customer Relationship Management

How card-linked loyalty programs will take eCommerce to the next level

A card-linked loyalty program can help retailers and service providers take their eCommerce to the next level in several ways.

By Cary Lockwood • 3 min read • Thu, 14th Oct 2021

Customer Relationship Management

How open ecosystem, card-linked loyalty programs are changing Australian retail

As we transition away from cookie-based advertising, confusion around last-click attribution will dissolve in favour of card-linked platforms.

By Cary Lockwood • 3 min read • Wed, 29th Sep 2021

Marketing Technologies

Data: the key to unlocking loyalty success

Effective customer relationship leaders understand how to grow customer relationships by leveraging customer data to glean valuable behavioural insights.

By Billy Loizou • 5 min read • Mon, 27th Sep 2021

Customer Relationship Management

Unleashing the power of retail loyalty: Who is getting it right?

Loyalty programs provide an exclusive 'experience beyond the product' and help businesses get a better picture of their consumer buying journey.

By Billy Loizou • 5 min read • Mon, 30th Aug 2021

Customer Relationship Management

Businesses urged to improve customer experience through card-linked loyalty programs

Retailers that improve the customer experience are better placed to improve revenue and profits amid growing competition, writes Loyalty Now CEO Cary Lockwood.

By Cary Lockwood • 4 min read • Fri, 27th Aug 2021