Customer Journey stories - Page 11
Optimizely and Orchard partner to scale marketing experimentation
Tue, 13th Sep 2022
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martech
Optimizely has announced a partnership with Orchard to help marketers and organisations scale experimentation through a mix of strategy and platform.
The proof is in the pudding: How to navigate to CX excellence
Mon, 22nd Aug 2022
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crm
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cx
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martech
Investing in analytics and integrating technology strategically are key to improving the customer experience, says Freshwork's research.
Exclusive: How Accenture is changing the customer experience game
Fri, 19th Aug 2022
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crm
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cx
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martech
Creating highly personalised real-world customer experiences using API, NFC, and spatial technology is taking traditional experiences to the next level.
LastPass appoints Amy Appleyard as chief revenue officer
Fri, 12th Aug 2022
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cx
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martech
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iam
Amy Appleyard, a cybersecurity sales veteran, has been appointed as LastPass' chief revenue officer to lead key revenue-related functions.
Scope Australia selects NICE CXone platform to streamline operations
Fri, 12th Aug 2022
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crm
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data analytics
One of Australia's largest providers of disability support services, has chosen the NICE CXone platform to help streamline its contact centre operations.
SC Ventures launches fintech startup for retail banking
Wed, 3rd Aug 2022
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fintech
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cx
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martech
SC Ventures has launched fintech startup Appro to simplify the retail banking user journey, reducing application process times from hours to minutes.
Cheetah Digital creates digital success for Starbucks
Mon, 20th Jun 2022
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edutech
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data analytics
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cx
Cheetah Digital has revealed new insights from its customer Starbucks, demonstrating the success of the company's relationship marketing platform.
Genesys optimises customer journeys with new solution
Thu, 16th Jun 2022
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crm
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data analytics
Genesys is expanding its existing orchestration capabilities with deeper customer journey analytics in order to enable businesses to be more people-centric.
BMW and Adobe expand partnership for better customer journeys
Fri, 8th Apr 2022
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digital transformation
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cx
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martech
Adobe has announced an expanded relationship with BMW Group as part of its digital transformation of its sales and marketing division.
Video: 10 Minute IT Jams - Introducing BillingPlatform
Thu, 7th Apr 2022
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fintech
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cx
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martech
Today, we are joined by BillingPlatform CEO Dennis Wall, who introduces the company and discusses why its offerings are vital to the customer journey.
Businesses prioritise friendliness over function in CX journey - Genesys report
Tue, 30th Nov 2021
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58% of consumers believe it is important that businesses are quick to respond. However, only 41% of businesses actually prioritise quick responses.
No-code digital customer journey platform EasySend has launched in Australia and New Zealand
Thu, 25th Nov 2021
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document management
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ecm
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No-code digital customer journey platform EasySend has launched in Australia and New Zealand, with plans to target the wider JAPAC market.
Interview: Sitecore explains why 'composable' will be the future of the digital experience
Tue, 23rd Nov 2021
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cx
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martech
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open source
The rise of 'composable' architecture in the IT industry is allowing businesses to focus on immediate needs and outpace the competition by 80%.
Video: 10 Minute IT Jams — Who is Sitecore?
Tue, 16th Nov 2021
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data analytics
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digital transformation
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ecm
Sitecore is a digital experience management company that provides web content management, and multichannel marketing automation software.
How open ecosystem, card-linked loyalty programs are changing Australian retail
Wed, 29th Sep 2021
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crm
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cx
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martech
As we transition away from cookie-based advertising, confusion around last-click attribution will dissolve in favour of card-linked platforms.
Genesys G-Summit South Asia 2021: Taking CX to the next level
Mon, 16th Aug 2021
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cx
Genesys G-Summit South Asia 2021 is a two-day virtual event focused on delivering personalised and empathetic customer experiences. Register now!.
NICE releases an AI-powered self-service platform
Fri, 23rd Apr 2021
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crm
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data analytics
NICE launches AI-powered self-service platform CXone Expert to improve customer experience and reduce frustration.
Video: 10 Minute IT Jams - Who is Enghouse Interactive?
Wed, 24th Mar 2021
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crm
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cx
Enghouse Interactive aims to be a leading provider of contact centre tech. We spoke to their APAC MD to find out more.
Optus partners with Google Cloud to improve customer support capabilities
Sat, 23rd Jan 2021
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crm
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uc
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hyperscale
The move allows Optus to provide its customers with more personalised experiences and bolster its customised solution offerings, according to the company.
Adobe launches customer journey solution for ANZ businesses
Wed, 15th Jul 2020
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crm
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data analytics
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cx
Adobe's Journey Orchestration is now available in Australia and New Zealand, allowing businesses to deliver personalised interactions in real-time.