IT Brief Asia - Technology news for CIOs & IT decision-makers

LiveRamp stories

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Yahoo & LiveRamp partner to expand cookieless ad solutions
3 days ago
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martech
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omnichannel
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digital advertising
Yahoo DSP and LiveRamp launch cookieless solutions Yahoo ConnectID and Authenticated Traffic Solution globally, enhancing ad relevance for top publishers like News Corp and Seven West Media.
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Databricks announces partnerships to boost data sharing
Last month
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martech
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ai
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software development
Databricks partners with industry giants like Shutterstock, T-Mobile, and Tableau to enhance data sharing and collaboration using Delta Sharing.
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LiveRamp set to launch its new marketing platform in the APAC market
Fri, 8th Mar 2024
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martech
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apac
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market
LiveRamp is set to launch its newest generation platform in the APAC market, aiming to enhance the end-to-end marketing lifecycle with features such as a simplified user interface, cross-cloud interoperability, and a partner marketplace.
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LiveRamp acquires data clean room provider Habu for USD $200 million
Mon, 22nd Jan 2024
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data privacy
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global expansion
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financial results
LiveRamp has purchased leading data clean room provider Habu in a USD $200 million deal, aiming to boost its global data collaboration capabilities and offer clients enhanced cross-cloud services.
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Snowflake unveils enhanced tech to simplify machine learning model development
Thu, 2nd Nov 2023
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devops
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data analytics
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martech
Snowflake introduces advanced tech tools to streamline machine learning model development, boosting productivity and collaboration.
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Yahoo partners with LiveRamp to boost advertising reach and interoperability
Mon, 23rd Oct 2023
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martech
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cx
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yahoo
Yahoo is expanding its partnership with data collaboration platform LiveRamp to enhance advertising reach and interoperability.
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LiveRamp unveils advanced clean room and cloud-first identity solutions
Wed, 11th Oct 2023
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data analytics
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public cloud
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martech
LiveRamp introduces new features offering skilled first-party data utilization and enhanced data collaboration.
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LiveRamp and Pinterest enhance advertisement opportunities
Thu, 10th Aug 2023
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partner programmes
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activation
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pinterest
LiveRamp expands partnership with Pinterest to offer global integration for advertisers, reaching audiences seamlessly on Pinterest's platform.
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OpenX and LiveRamp expand from the US into Australia
Wed, 10th Mar 2021
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digital marketing
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liveramp
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australian
OpenX and LiveRamp expand partnership in Australia to enable local marketers with audience targeting solutions.
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LiveRamp launches new Safe Haven platform for data collabs
Tue, 10th Mar 2020
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data analytics
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uc
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martech
LiveRamp has launched the new platform with the intention of enabling secure data collaboration between global brands and their partners.
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LiveRamp brings data-driven marketing platform to Australia
Wed, 23rd May 2018
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data analytics
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martech
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planning
IdentityLink is a marketing solution that aims to ethically enable clients to target consumers and clients at the right time and in the right way.