IT Brief Asia - Technology news for CIOs & IT decision-makers

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Gen Z dining habits: prioritising trust, deals, & takeaways
Last week
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instagram
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us
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youtube
Generation Z's dining habits reveal a focus on convenience and value, with 42% opting for takeaway on Fridays and 93% trusting friends over influencers, Deliverect finds.
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AI deepfake scams rise in health supplement fraud
This month
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ai
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messenger
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facebook
Bitdefender reports a surge in AI and deepfake tech use by fraudsters on social media, promoting fake health supplements and miracle cures, targeting millions globally.
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SleekFlow appoints Gao Lei as new CTO to drive tech strategy
This month
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edutech
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data analytics
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cx
Singapore-based SleekFlow has named Gao Lei, former LinkedIn China CTO, as its new Chief Technology Officer to spearhead tech transformation and innovation.
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Endor Labs warns of critical vulnerabilities in CocoaPods
This month
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malware
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cybersecurity
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uber
Endor Labs reveals major security flaws in CocoaPods, threatening apps like Instagram and Uber. Critical CVEs could impact Swift and Objective-C supply chains.
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Study reveals minimal ad view time boosts brand awareness
This month
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facebook
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instagram
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youtube
A study by Playground xyz reveals key insights into how minimal ad viewing durations on platforms like Instagram and TikTok affect brand outcomes.
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OpenAI disrupts five covert influence operations in three months
Last month
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ai
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russia
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instagram
OpenAI has thwarted five covert influence operations over three months, leveraging AI to disrupt attempts by malicious actors to misuse the technology for deceptive activities.
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Salesforce enhances Service Cloud for unified customer care
Fri, 24th May 2024
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martech
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cdp
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whatsapp
Salesforce enhances Service Cloud with new features to unify data across digital channels, providing a seamless, personalised customer experience through their Einstein 1 Platform.
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AI adoption soars as APAC social media teams face resource gaps
Wed, 15th May 2024
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ai
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strategy
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social media
Businesses in APAC are relying more on AI to handle social media, with 55% viewing it as essential amidst resource limitations, says a Meltwater report.
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Localsearch pioneers Australian SMB support with nationwide expansion
Wed, 1st May 2024
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youtube
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instagram
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google
Localsearch, Australian digital innovation company, expands nationwide in response to a 28% rise in interstate demand from small businesses for its AI-powered marketing solutions.
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A beginners guide to attending Xerocon London
Tue, 23rd Apr 2024
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fintechs
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financial systems
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instagram
Xerocon London's first-timers' guide provides essential insights to prepare for the thrilling atmosphere of the event, which will alter one's perspective on accounting.
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Team5pm forms data-driven content group with acquisition
Thu, 4th Apr 2024
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instagram
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film
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tiktok
Data-focused video agency team5pm acquires Lijm Amsterdam to form a content group, capable of meeting the advanced demands of future Chief Marketing Officers.
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Singapore leads global shift towards international online shopping
Thu, 21st Mar 2024
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cx
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martech
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us
Over half the global consumers expect to increase their international online shopping by 2024, with a focus on flexible payment and shipping options, according to a report by Airwallex.
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Omnichannel customer journey gains momentum in Australia, study reveals
Thu, 29th Feb 2024
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martech
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cx
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ai
Ecommerce Delivery Benchmark Report 2024 reveals nearly half of Australia's online non-food sales interacted with physical touchpoints, highlighting the growing need for integrated omnichannel strategies.
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Australians spend more time on social media, TikTok leads the way
Wed, 21st Feb 2024
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facebook
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instagram
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youtube
Australians are increasingly focusing on social media, with a noteworthy preference for TikTok, as traditional media consumption declines, according to a new report by Meltwater and We Are Social.
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Over half of New Zealand's internet workforce want more remote work
Wed, 21st Feb 2024
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ai
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hybrid & remote work
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instagram
Over half of New Zealand's internet-capable workforce want to increase remote working, according to InternetNZ's latest findings; however, employer restrictions remain a significant barrier.
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IAS extends AI-driven brand safety measures on Facebook & Instagram
Tue, 6th Feb 2024
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instagram
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verizon
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facebook
Integral Ad Science expands its AI-driven Total Media Quality Brand Safety across Facebook and Instagram, enabling advertisers to gain better insight into campaign safety and appropriateness.
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Gypsy Rose Blanchard's Instagram fame bolsters influencer marketing potential
Fri, 2nd Feb 2024
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smartphones
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amazon
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google
Following her release, convicted murderer Gypsy Rose Blanchard has gained a huge following on Instagram, with an impressive 9.8% engagement rate and an estimated media value of up to $3.5m.
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'Singaporeans concerned over internet misinformation, Digital 2024 report reveals'
Wed, 31st Jan 2024
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instagram
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whatsapp
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youtube
Despite high internet penetration, Singaporeans show concern over digital misinformation and personal data use, says the Digital 2024 report by Meltwater and We Are Social.
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Global social media users surpass 5 billion mark, reports Digital 2024
Wed, 31st Jan 2024
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instagram
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social media
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whatsapp
Global social media users sail past the 5 billion mark, making up 62.3% of the population, as Digital 2024 report unveils commercial platforms' strong year-on-year growth.
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Instagram influencer marketing expected to hit USD $22 billion by 2025
Mon, 22nd Jan 2024
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youtube
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instagram
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digital advertising
HypeAuditor report predicts Instagram influencer marketing will reach a dramatic USD $22 billion by 2025, driven by a surge in social e-commerce and a shift to digital advertising.