Insights stories - Page 2

Amidst a creativity crunch in APAC, brands are capitalising on data-driven insights to produce personalised video ads, aiming to stay ahead in a rapidly evolving digital landscape.

LiveRamp has purchased leading data clean room provider Habu in a USD $200 million deal, aiming to boost its global data collaboration capabilities and offer clients enhanced cross-cloud services.

Data analytics giant, Qlik, acquires technology and IP from Kyndi, an AI specialist, to boost its capabilities in handling unstructured data and enhance its AI-driven business insights.

Companies are revamping decision-making strategies with AI-powered business intelligence, sparking a revolution in data-breakdown for strategic planning and efficacy in marketing.

Celonis leaders predict pivotal role of Process Mining technology in transforming businesses for increased efficiency by 2024.

BSH Group leverages Medallia's AI tech for personalised customer experiences, aiding their shift to direct-to-consumer market.

Teletrac Navman's AI device, the IQ Camera, becomes the first to receive Transport Certification Australia Type-Approval.

US tech firm, Certinia, integrates advanced AI into its service-oriented platform, aiming to revolutionise enterprise operations globally.

AI to catalyse creative industry transformation in 2024, predicts Teradata CEO Steve McMillan, emphasising role of quality data.

Over 60% of IT decision-makers indicate substantial increases in data centre investment, according to a Telehouse survey.

Accent Group selects Amperity's CDP to optimise its omnichannel retail experience and turbocharge marketing efforts.

MarketMedia and Meta introduce a first-of-its-kind collaboration for off-network ad attribution to optimise Meta campaigns.

Vast Data secures triple-digit million-dollar funding, boosting its valuation and potential to shake up the AI data stack industry.

Brian Hartzer, a seasoned executive, takes the helm as the new CEO of AI health firm Quantium Health.

Fran Rosch assumes role as CEO of digital identity firm Imprivata, succeeding Gus Malezis from Jan 1, 2024.

Luke McLean joins Rackspace Technology as Director of Sales for Public Cloud in Australia and New Zealand.

BT joins forces with Digital Realty to extend its Global Fabric network-as-a-service, enhancing data usage and control globally.

Amazon Web Services (AWS) reveals new capabilities for its Supply Chain service, aiming to optimise customers' supply chain processes.

Doorda joins forces with Point Sigma, enhancing data-driven insight capabilities for firms like Funding Circle.

Ivalua unveils a new Intelligent Virtual Assistant, driven by Generative AI, set to revolutionise business efficiency.

Almost half of machine learning developers believe projects are too time-consuming, suggests a Civo survey.

Sumo Logic innovates its AWS-focused SaaS Log Analytics Platform with AI and Cloud Infrastructure Security enhancements.

WPP partners with Sprinklr to utilise AI in delivering personalised customer experiences, heralding a new era in engagement.

Milestone Systems unveils XProtect 2023 R3, an innovative video management software that maximises organisational efficiency.