Gustavo Quiroga stories

Gustavo Quiroga is a writer who delves into the intersections of technology, finance, and consumer behaviour. Gustavo's interests are showcased through his coverage of major appointments in digital service delivery, such as the hiring of key figures at Mobiquity to bolster its financial services offerings.

Gustavo also explores the critical theme of data privacy and consumer trust. He highlights the tension between consumer desire for personalisation and their wariness of brands' data handling practices.

In the environmental domain, Gustavo examines innovative approaches in the banking sector, particularly the potential of the metaverse to aid in reducing carbon footprints.

Finally, in the D2C (Direct-to-Consumer) sector, Gustavo addresses the challenges brands face, including issues with loyalty, pricing, and service, and how these factors impact their effectiveness in the market.