GfK stories

AZK Media launches Customer Catalyst to meet growing demand for high-quality video content, aiming to boost conversions and customer acquisition in the APAC region.

Cint, the global leader in digital insights gathering, has appointed Vanessa Adams as VP of Measurement for the company''s team in APAC.

Consumer values have shifted due to global challenges, leading to increased purchases in home entertainment, health, and technology, according to GfK research.

ANZ businesses must embrace data and adapt to changing consumer values and market dynamics, says GfK Australia and New Zealand MD Dr. Morten Boyer.

GfK has launched gfknewron, an integrated, AI-powered software platform allowing companies to access market, consumer and brand data from a single source.

From house brand to industry innovator, 3SIXT's AUD $250 million success stems from diverse electronics, sustainability, and cutting-edge battery tech.

The thirteen drivers will have your sound bouncing off your walls while placing you in the centre of all the action.

90% of passengers want access to reliable in-flight internet. 74% of business flyers will spend more to use it, a survey by Inmarsat and GfK says.

The concomitant move towards bigger screens in smartphone handsets may be about to throw a further spanner in the works.