Experian stories
Only 28% of marketers can consistently link spend to growth, despite 69% saying budgets have risen and 76% reporting more data tools.
Banks are using payment cards as trust anchors to link onboarding, wallet enrolment and fraud checks without adding more customer friction.
Banks and insurers could spot commercial risk sooner after Veridion secured USD $20 million to expand its live business graph.
Borrowers could see more relevant credit offers as the platform uses live data and bank account insights to sharpen approvals.
Search on WordPress sites could get sharper results as WP Engine widens its semantic tool beyond hosting customers, aiming to lift conversions.
The deal aims to help enterprise AI testing tools judge software changes more reliably across complex systems and dependencies.
Brands are struggling to turn customer records into ad audiences, as tighter privacy rules and fragmented platforms slow activation.
The platform targets firms struggling to oversee a surge in AI-built software, as governance gaps create security and compliance risks.
The integration is aimed at firms under regulatory and AI scrutiny, helping them trace data changes and see which reports or systems could be affected.
UK renters and BNPL users can now see how those payments may affect their credit profile before applying for loans or mortgages.
Most UK marketing leaders fear their data strategies may soon fail as cookies fade and audience-targeting accuracy comes under pressure.
Despite weak data foundations, 65 per cent of local organisations are already running AI projects, while many cannot measure success effectively.
Even at Google, only 28% of measured logins used passkeys, underscoring the gap between offering passwordless sign-in and getting users to adopt it.
Marketers can now clean and activate customer records inside Snowflake, cutting data movement and tightening privacy controls.
Borrowers could face fewer last-minute declines as more affordability and identity checks are moved into pre-approval, starting with Lendable.
The funding will help Axle expand beyond 50 insurance segments as businesses seek faster verification and fewer manual checks.
Most lenders still lack the data quality and governance needed to trust AI, even as 76% use it for credit and fraud decisions.
Most Australian lenders are using agentic AI in underwriting, but just 3% say their data is fully ready for AI-driven decisions.
Rising online fraud and a 2027 digital assets regime are pushing banks and fintechs to upgrade infrastructure as adoption accelerates.
The hire is aimed at accelerating AI product development and strengthening governance as Zingtree targets regulated customer service operations.
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