IT Brief Asia - Technology news for CIOs & IT decision-makers
Asia

Dynata stories

Multi gen shoppers reading detailed eco labels in us supermarket

Generational divides shape how shoppers use green data

Last month
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martech
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commerce systems
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partner programmes
Millennials, Gen Z and Baby Boomers want very different green data, forcing brands to tailor sustainability messaging by age group.
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Pureprofile appoints Anna Meiler as APAC Data & Insights Managing Director

Fri, 11th Nov 2022
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marketing
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sales
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market research
Pureprofile has appointed Anna Meiler as APAC Data & Insights MD and Martin Tomlinson as New Zealand Country Manager to expand its APAC footprint.
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Dynata and Hall & Partners announce integrated data platform

Mon, 7th Sep 2020
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data analytics
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martech
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planning
Dynata's data capabilities and technology will power The Hub, Hall & Partners' data visualisation and storytelling platform.
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Dynata marketplace streamlines first-party consumer data research

Wed, 26th Jun 2019
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data analytics
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martech
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planning
Enables researchers to blend first-party consumer data with third-party data providers, within a single platform, to conduct research studies.