Digital Media stories
Public beta will let creators direct Photoshop, Premiere and Lightroom tasks in plain language, as Adobe expands Firefly with new editing tools.
The overhaul is meant to help buyers and publishers navigate adtech as AI-driven buying makes transparency and data quality more pressing.
Marketers under pressure to prove commercial impact get a new toolkit as Prophet says attribution dashboards miss much of brand activity’s effect.
Interest from major tech groups could open new uses for Ion's patented video system as AI firms seek cheaper ways to handle footage.
Poor campaign naming could leave advertisers blind on performance, with as much as USD $3.9 billion in World Cup ad spend at risk.
As web traffic falls, the new system aims to help app publishers tap brand budgets directly without changing their ad tech stack.
Publishers are losing readers and revenue as AI chatbots deliver 96% less referral traffic than Google search, Akamai found.
Premium users in New Zealand can now correct Spotify's reading of their tastes, as the beta feature shapes homepage recommendations.
Staff and creditors face uncertainty as both businesses keep trading under external control while receivers assess their future.
Android has become the main growth engine for subscription apps, with paid installs now outnumbering free ones on the platform.
Video editors could save time as meep-morp's new Resolve-linked service automates exports, tagging and delivery across channels.
Rising cloud adoption is leaving Australian and New Zealand firms exposed to credential abuse, misconfigurations and costly automated attacks.
AI tracks remain under 1% of streams as platforms curb spam and rights holders pivot from lawsuits to licensing synthetic artists.
Adobe has opened Firefly Custom Models to public beta, letting creators train image generation on their own styles while unifying AI tools.
Audio-only listening is now easier for millions of users as video controls roll out globally across Spotify's app and devices.
Researchers at Cambridge say false narratives can prime audiences for exploitation, corruption and wider economic, political and social harm.
The contract secures JCDecaux a long-term digital network at Sydney's new 24-hour airport, set to open for 10 million passengers.
Irish firms could miss AI gains unless leaders back clear use cases, staff skills and infrastructure to turn trials into value.
Virtual creators are moving into a bigger commercial arena as a new awards scheme offers USD $90,000 to the best AI personalities.
FAST now reaches over a quarter of European homes as subscription fatigue pushes viewers towards free, ad-supported streaming options.
