Customer engagement stories - Page 32

Digital is becoming an increasingly important and strategic element of business but it is yet to be fully embraced or understood.

Cloud-based software provider receives $60m to drive customer service revolution, accelerate technology innovation and continue global expansion.

Zendesk's customer engagement strategy includes buying clients drinks, a tactic that aligns with their recent milestone of surpassing 10,000 clients.

The necessity of CRM applications within lines companies has quickly become a reality, explains Aaron Baker, Marketing Manager, Gentrack.

Revolutionary Customer Radar technology promises real-time insight into customers' thoughts, elevating service and business strategies.

Embracing CRM technology enhances businesses' efficiency by improving client relations, driving productivity, and offering a competitive edge.

As the economic outlook brightens, companies are reviving shelved IT projects, with managed print services (MPS) set to boost productivity and cut costs.

Ignoring non-spending customers now could cost businesses heavily in the future, as relationships fostered during tough times dictate future spending.

Many companies are struggling to adapt their business to serve a new wave of consumers from the millennial generation.