IT Brief Asia - Technology news for CIOs & IT decision-makers

Channel marketing stories

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Thinxtra appoints Carineh Grigorian as Marketing Director
Fri, 25th Nov 2022
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partner programmes
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cfo
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it industry
IoT company Thinxtra hires marketing expert Carineh Grigorian as Marketing Director to support expansion in Australia, New Zealand, Hong Kong, and Macau.
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Thinxtra appoints Carineh Grigorian as Marketing Director
Fri, 25th Nov 2022
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partner programmes
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marketing strategy
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thinxtra
Thinxtra announces Carineh Grigorian as new Marketing Director bringing 20 years of IT and channel marketing experience to the role.
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Hornetsecurity appoints Katja Meyer as Chief Marketing Officer
Fri, 8th Apr 2022
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microsoft
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email security
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cybersecurity
Katja Meyer appointed as Chief Marketing Officer of Hornetsecurity to develop and execute global marketing strategy, leveraging expertise in cybersecurity.
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Park Place Technologies launches new partner programme
Fri, 17th Sep 2021
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partner programmes
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park place technologies
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channel marketing
Enhanced channel offerings increase visibility, streamline operations and help deliver world-class support through Park Place’s global service network.
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Epson Aus overhauls partner programme
Thu, 9th Jul 2020
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printing
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partner programmes
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epson
Special attention has been given to the structure and rewards that come with being a part of the new Premium Partner Program.
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Ingram’s CloudBlue launches platform to streamline go-to-market
Tue, 26th Nov 2019
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managed services
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partner programmes
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ingram micro
Single supply automation platform enables companies to onboard a broad spectrum of products across direct, indirect and internal channels.
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Citrix appoints new VP of worldwide channel sales & ecosystem
Tue, 12th Nov 2019
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virtualisation
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daas
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citrix
Bronwyn Hastings be responsible for Citrix’s global partner sales, go-to-market partner programs and partner marketing for all Citrix products.
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New face at Nutanix as it ramps up APJ expansion
Tue, 1st Oct 2019
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converged infrastructure
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recruitment
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nutanix
Reizes lead the 30-strong marketing team across Australia and New Zealand, ASEAN, China, Hong Kong, India, Japan, Korea, and Taiwan.
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ServiceNow names new ANZ channel exec
Mon, 23rd Sep 2019
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big data
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bi
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data analytics
Matt Bolton joins ServiceNow to bolster ANZ partner growth.
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Cloud security changing security channel partner model - Zscaler
Mon, 12th Aug 2019
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cloud services
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cloud security
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multi-cloud
Channel partners need to carve out their own space and convince enterprise customers that they are the best avenue to procure cloud services.
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Game on: Injecting retro fun back into channel promotions
Wed, 3rd Jul 2019
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network infrastructure
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gamification
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channel rewards
Ingram Micro and Dell Technologies have come up with the perfect reason for resellers to play retro arcade games at work.
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Flashpoint global channel strategy seeing dividends
Fri, 5th Apr 2019
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big data
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data analytics
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bi
Flashpoint's global channel programme grows 150%, driving BRI adoption.
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Global Synnex AU and Marketo distribution partnership forged
Fri, 9th Nov 2018
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bi
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big data
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data analytics
Through this partnership, Synnex resellers are enabled to deploy the Marketo Engagement Platform within their businesses and to their customers.
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Gartner’s 7 steps for agile marketing
Wed, 17th Oct 2018
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project management
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gartner
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digital marketing
Gartner urges marketing leaders to adopt new, collaborative leadership styles in order to successfully lead agile teams.
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How to market to B2B technology buyers
Wed, 20th Jun 2018
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digital marketing
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b2b marketing
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the channel institute
Channel marketing teams need to find simpler ways for channel partners to implement marketing campaigns that better meet their buyer’s needs.
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FireEye extends ANZ channel ecosystem
Tue, 16th Jun 2015
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breach prevention
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fireeye
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channel ecosystem
FireEye has made two regional appointments to aid in extending its channel ecosystem in the Asia Pacific region: Sean Kopelke and Lani Edwards.
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New sales director for D-Link as it focuses on retail growth
Thu, 14th May 2015
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smart home
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technology gifts
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retail
D-Link Australia appoints Matt Farmer as new national sales director, with focus on connectivity solutions for the smart home.
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ICONZ-Webvisions appoints new Country Manager
Thu, 13th Jun 2013
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nz
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iconz
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management
Marketing Manager is promoted to Australia & New Zealand Country Manager.
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Renaissance hires new comms manager
Thu, 10th Jun 2010
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it training
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nz
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customers
Former HP Channel Marketing Manager, Joanna Burgess, will now handle all Renaissance communications and PR.