Adobe Express stories
Adobe launches Firefly AI Assistant for creative apps
3 days ago
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martech
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digital entertainment
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rpa
Adobe adds Firefly AI Assistant and new editing tools as it deepens its push into agentic creativity across Photoshop, Premiere and more.
Adobe just rewrote the rules of graphic design
3 days ago
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storage
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martech
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physical security
Adobe unveils Firefly AI Assistant to automate multi-step creative work across Photoshop and Premiere, as design roles shift.
Adobe unveils Firefly AI assistant to streamline creative workflows
3 days ago
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saas
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martech
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rpa
Adobe unveils Firefly AI Assistant to streamline multi-step creative workflows across Photoshop, Premiere and other apps, with public beta due soon.
Adobe launches Acrobat Student Spaces for study support
Last week
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edutech
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document management
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ecm
Adobe adds free AI study hub in Acrobat with quizzes, audio revision and group tools as it targets students for exam and career prep.
Adobe adds custom models to Firefly in public beta
Last month
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saas
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martech
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physical security
Adobe has opened Firefly Custom Models to public beta, letting creators train image generation on their own styles while unifying AI tools.
Adobe adds conversational AI tools to Photoshop, Firefly
Last month
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martech
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rpa
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erp
Adobe is baking chat-style AI assistants into Photoshop and Firefly, letting users edit and generate images simply by describing changes.
McCann Singapore teams up with Adobe to extend GenAI
Last month
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devops
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digital transformation
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martech
McCann Singapore partners with Adobe to embed generative AI in live client work, boosting brand-safe creative speed, control and measurement.
Adobe adds AI tools to Acrobat for slides & podcasts
Thu, 22nd Jan 2026
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data analytics
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digital transformation
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martech
Adobe folds new generative AI into Acrobat Studio, auto-making slide decks, chat-edited PDFs and podcast-style summaries from documents.
Adobe adds Firefly video tools & unlimited AI use
Wed, 17th Dec 2025
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martech
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digital entertainment
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rpa
Adobe expands Firefly with prompt-based video edits, browser editor, partner models and a promo offering unlimited AI generations for some.
Adobe brings Photoshop, Express & Acrobat into ChatGPT
Sat, 13th Dec 2025
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data protection
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document management
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ecm
Adobe embeds Photoshop, Express and Acrobat inside ChatGPT, giving hundreds of millions free, conversational access to its creative tools.
Real Madrid partners with Adobe to enhance fan content using AI
Wed, 26th Nov 2025
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martech
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genai
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ai
Real Madrid teams up with Adobe to use AI for personalised fan content, engaging its 650 million supporters worldwide through digital and creative tools.
Our view on Agentic AI: AI assistants that work for you, in your favorite apps
Wed, 29th Oct 2025
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martech
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genai
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ai
Adobe launches conversational agentic AI assistants in apps like Photoshop and Express, accelerating creative workflows with natural chat and control.
Adobe brings conversational AI Assistant to Express for creators
Wed, 29th Oct 2025
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martech
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genai
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ai
Adobe launches a beta AI Assistant in Adobe Express, enabling users to create and edit content conversationally, simplifying design for all skill levels.
Adobe launches AI assistants & creative tools across platforms
Wed, 29th Oct 2025
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ecm
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martech
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digital entertainment
Adobe introduces AI assistants and new creative tools across its platforms, enhancing content creation with integrations from partners like OpenAI and Google.
Adobe to integrate Google's AI into creative apps for business
Wed, 29th Oct 2025
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uc
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martech
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personalisation
Adobe will integrate Google Cloud's AI models into its creative apps, boosting content creation for businesses and professionals with tailored, scalable tools.
Qualcomm to boost marketing with Adobe AI tools & GenStudio
Fri, 19th Sep 2025
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martech
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partner programmes
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supply chain
Qualcomm is enhancing its marketing by using Adobe's AI tools, including GenStudio and Firefly, to speed up content creation and personalise campaigns worldwide.
Adobe launches Acrobat Studio with AI, PDF tools
Wed, 20th Aug 2025
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encryption
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martech
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risk & compliance
Adobe unveils Acrobat Studio, merging PDF tools, creative content, and AI to enhance productivity and collaboration for work and personal projects.
Adobe brings AI-powered creative tools to Premier League fans
Thu, 10th Jul 2025
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digital transformation
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cx
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martech
Adobe partners with the Premier League to introduce AI-powered creative tools and personalised content for 1.8 billion fans ahead of the 2025 Fantasy season.
Adobe launches Firefly app, bringing AI image & video to mobile
Wed, 18th Jun 2025
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martech
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genai
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ai
Adobe launches Firefly mobile app for iOS and Android, enabling AI-powered image and video creation with seamless Creative Cloud integration.
Adobe debuts AI tools for large-scale customer experience
Tue, 17th Jun 2025
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cx
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martech
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cdp
Adobe launches AI-powered tools for Customer Experience Orchestration, enabling businesses to deliver personalised, scalable marketing across multiple channels.