Accenture Song stories
Redefining retail discovery for Southeast Asian brands with Gen AI
Fri, 20th Feb 2026
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digital transformation
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cx
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martech
Generative AI is reshaping how Southeast Asian consumers discover, trust and buy, pushing brands to fight for visibility on the AI shelf.
Wisr appoints first Chief Innovation Officer Álvaro Carpio
Thu, 13th Mar 2025
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fintech
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leadership
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job moves
Wisr has appointed Álvaro Carpio Colón as its first Chief Innovation Officer, aiming to enhance technology-led financial solutions for Australians.
Salesforce unveils Agentforce 2.0 with enhanced AI agents
Wed, 18th Dec 2024
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cx
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martech
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cdp
Salesforce has launched Agentforce 2.0, an innovative digital labour platform that enhances workforce scaling through custom AI agents and integrations.
AI takes center stage in Adobe's new GenStudio tool
Wed, 16th Oct 2024
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uc
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cx
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martech
Adobe has launched GenStudio for Performance Marketing, a new AI-driven tool designed to enhance the creation of personalised advertising campaigns.
Accenture set to acquire Singapore's Jixie to boost marketing tech resources
Wed, 3rd Jan 2024
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data analytics
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cx
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data science
Accenture set to strengthen marketing transformation capabilities by acquiring Singapore's Jixie, a tech firm primarily focused on Indonesian clientele.
Deloitte Digital Hires Marketing Strategist Rajiv Mohan
Wed, 14th Jun 2023
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accenture
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content creation
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creative technologies
Deloitte Digital hires Rajiv Mohan as a principal in its Marketing, Data and Technology business to lead marketing transformation offering in Sydney.
Accenture acquires ANZ-based customer insights business
Tue, 6th Dec 2022
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data analytics
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martech
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cdp
The move aims to strengthen Accenture Song's (formerly Accenture Interactive) ability to help clients tap data insights and performance marketing.