Crayon appoints Kig Keat Yong as GM of Singapore unit

Crayon has appointed Kig Keat Yong as the new General Manager of Crayon Singapore.

Crayon, a global company in IT services, has announced the appointment of Kig Keat Yong as General Manager of its Singapore operations. His transition into this role is effective immediately, following his tenure as Sales Director for the company.

Kig Keat Yong brings over 20 years of experience in technology, having held leadership roles at major corporations such as Microsoft, Google, and Salesforce. His career has been marked by a focus on enterprise sales and digital transformation.

Upon taking the new role, Kig Keat Yong expressed enthusiasm about expanding Crayon's focus on customer and partner relationships. He stated, "I am honoured to lead Crayon Singapore during this dynamic period of growth. My priorities are clear: to strengthen relationships with our direct customers and partners, to grow our channel business, and to cultivate a people-first culture. Crayon's commitment to being 'On our customers' and partners' side. Always.' will remain at the heart of every decision we make."

Kig Keat Yong's expertise is complemented by his language skills, being fluent in English, Malay, Chinese, and Cantonese, which equips him well to engage with the Asia Pacific market. He holds certifications in cloud infrastructure from Google and Microsoft, enhancing his capability to deliver on IT investments and digital transformation strategies.

His appointment aligns with Crayon's overarching mission to "Optimise to Innovate," a strategy focused on cost optimisation as a lever for driving business changes.

Rhonda Robati, Executive Vice President of Crayon Asia Pacific, expressed confidence in his leadership, saying, "I'm thrilled to welcome Kig Keat as General Manager of Singapore. His extensive experience and partner-focused expertise make him the ideal leader to drive growth and partner success in this market. His dedication to customer success and his ability to inspire excellence make him an invaluable asset as we focus on creating exceptional value for our customers and partners."