The AI-powered data management firm, Ataccama, has been positioned as a Leader in the Gartner Magic Quadrant for Augmented Data Quality Solutions. The category was renamed this year to reflect the increasing importance of AI-based automation and augmentation, particularly as enterprises grapple with emerging data quality issues.
Overall, 13 data quality solution providers were included in the 2024 report. Ataccama, identified for its generative AI capabilities and notable 25% business growth year-over-year, is leading the charge in tackling data quality challenges impacting Chief Data Officers and heads of data functions. The company aims to support businesses in gaining quality data insights and strengthening competitive performance.
Catherine Yoshida, Manager Data Governance & Data Architecture at Teranet, spoke on the company's collaboration with Ataccama: "Our multi-year strategy for our ongoing relationship with Ataccama aims to achieve Mature to Manage maturity by continuously improving data quality, governance, data lineage, and integration. This ensures Teranet's agility, maintains its reputation for data excellence, and meets the evolving needs of our customers and partners."
With an estimated 2.5 billion gigabytes of data generated daily in 2024, the data quality tools market is anticipated to reach almost $11 billion by 2028. Effective data management can yield powerful insights, supporting various business growth targets. It enables more accurate customer targeting by predicting their behaviour trends, identifies underserved markets, and steers innovation in new directions.
Clients such as T-Mobile, GlaxoSmithKline, and Lloyds Banking Group utilise Ataccama's services to manage data integrity, spot quality issues, and implement optimal master data management practices. This ensures the seamless delivery of reliable business information to systems and users across organisations in real time.
Mike McKee, CEO of Ataccama, expressed his view on company's inclusion in the Gartner Magic Quadrant for Augmented Data Quality Solutions, for an impressive 11th time. "We believe this acknowledges Ataccama for its Ability to Execute and Completeness of Vision", he stated. McKee emphasised the company's commitment to long-term AI investment, and dedication to delivering top quality solutions to their customers, helping them navigate data challenges. The aim is to shift data from being an operational cost centre to a powerful asset that drives tangible business value.
Ataccama's AI-powered platform facilitates organisation, streamlining and automation of data, attending to routine tasks like data classification and anomaly detection to improve data hygiene. This automation allows users to concentrate on more valuable tasks like mining insights for business growth opportunities. Being designated a Leader in the recent Gartner report underscores Ataccama's robust vision for innovation and growth in providing superior tech solutions to customers facing today's unprecedented data challenges.