Advantech unveils ROCK-301 at Taiwan Expo India 2024

Advantech's ROCK-301 embedded computer recently garnered attention at the Taiwan Excellence Pavilion at Taiwan Expo India 2024. The showcase underscored Advantech's commitment to innovation in IoT intelligent systems and embedded platforms.

Advantech, established in 1983 and headquartered in Taipei, Taiwan, provides industrial computing solutions and services. Specialising in industrial automation, embedded computing, and IoT solutions, Advantech offers a diverse range of products, such as industrial PCs, IoT gateways, and edge computing devices.

The company plays a pivotal role in smart city applications, healthcare solutions, and promoting Industry 4.0 through smart manufacturing. With a strong global presence and a commitment to innovation and sustainability, Advantech collaborates with industry partners and research institutions to develop cutting-edge technologies that enhance productivity and efficiency across various sectors.

The ROCK-301 embedded computer is designed to endure the harsh conditions of industrial environments, making it suitable for applications ranging from factory automation to smart city infrastructure. Its compact, fanless construction is engineered to perform under a wide operating temperature range of -40°C to 70°C.

Equipped with the latest Intel Atom x6000E Series processor, the ROCK-301 aims to deliver high performance and energy efficiency. The device features robust connectivity options, including dual Gigabit Ethernet ports, four USB 3.2 Gen 1 ports, and two serial ports. These options facilitate seamless integration with various industrial devices and sensors, enabling efficient data collection and analysis.

Advantech utilises its WISE-PaaS platform as the backbone of the ROCK-301's IoT capabilities. This platform provides a comprehensive set of tools and services for the rapid development, deployment, and management of IoT applications. The platform's functionalities range from edge computing to cloud integration, aiding businesses in advancing their digital transformation initiatives.

By presenting the ROCK-301 at the Taiwan Excellence Pavilion, Advantech highlighted the product's advanced features and demonstrated the company's dedication to collaboration and co-creation. Through partnerships with diverse businesses, Advantech is accelerating the adoption of its solutions, helping clients achieve higher efficiency, productivity, and sustainability.

Advantech's achievements have been recognised through several accolades. The company has been ranked No. 5 in Best Taiwan Global Brands, No. 38 in Nikkei Asia Top 300 Asia Companies, and No. 17 in Top 50 Global Automation Vendors. The ROCK-301's display at the Taiwan Excellence Pavilion further cements Advantech's standing as an industry leader.

As industries worldwide continue to adopt IoT, big data, and artificial intelligence, Advantech aims to support its clients and partners in pursuing an intelligent planet. The ROCK-301 embedded computer's showcase at the Taiwan Excellence Pavilion signifies the company's crucial role in shaping the future of industrial automation.