Stories that mention Kim Voon
How NZ Labour crushed the National Party on Facebook
Wed, 4th Nov 2020
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martech
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social media
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digital marketing
National spent double on its Facebook marketing, and it wasn't enough.
Advertisers modelling GFC behaviour as Facebook ad costs tank and Google Ads rise
Wed, 1st Jul 2020
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advertising
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digital advertising
"Marketers are looking to prove return on investment by spending on what is measurable and targeting customers who are already searching and already in the click and buy cycle."