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Greg Cross stories

Greg Cross is an insightful author whose recent stories delve into the rapid advancements in artificial intelligence and digital assistance technologies. His coverage of notable initiatives like the digital assistant 'Ella' by Soul Machines highlights the innovative strategies organizations are exploring to enhance service delivery in various sectors, including law enforcement.

Through his exploration of significant investments in AI, such as the $105 million raised by Soul Machines, Cross elucidates the growing trend towards integrating digital personnel into the workforce. These insights into investment patterns reveal the competitive landscape of AI development and its implications for the future of work.

Cross also captures the collaboration between Soul Machines and the World Health Organization, demonstrating the role of AI in public health. By following these stories, readers can learn how emerging technologies are being harnessed to address global challenges such as health crises and smoking cessation.

The author's reporting on partnerships like Air New Zealand's showcase of a digital human in Los Angeles provides a glimpse into the practical applications of AI in enhancing customer interactions. Readers can appreciate how innovative technologies are not only transforming industries but also enhancing user experiences.

Furthermore, Cross’s articles on companies like PowerbyProxi show the importance of technological advancements in international growth and connectivity. His balanced narratives encourage readers to consider the broader implications of such advancements on global markets and interactions.

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AI company raises $105m to create people for 'digital' workforces
Wed, 16th Feb 2022
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digital transformation
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ai
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healthtech
An Auckland based artificial intelligence company Soul Machines has raised $US70 million ($NZ105m) to meet growing demand for 'digital people'.
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Soul Machines joins WHO to bring better health support and info to global public
Mon, 13th Jul 2020
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hyperscale
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public cloud
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healthtech
Soul Machines joins WHO's AI initiative, launching digital health worker Florence to aid in global tobacco quit.
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Soul Machines launches Kiwi 'digital helper' in response to COVID-19 crisis
Fri, 17th Apr 2020
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uc
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martech
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healthtech
Soul Machines has unveiled Bella, a New Zealand-oriented digital helper to provide timely, accessible information during the COVID-19 crisis.
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NZ Police trials digital assistant 'Ella', built by Soul Machines
Thu, 13th Feb 2020
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uc
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martech
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ai
The New Zealand Police are trialling 'Ella', a digital assistant developed by Soul Machines, to assist visitors at their National Headquarters.
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Soul Machines raises $40m, steps closer to global aspirations
Wed, 15th Jan 2020
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crm
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martech
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healthtech
Soul Machines raises $40m to advance human-machine collaboration. Investment led by Temasek and includes Salesforce Ventures.
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Air NZ’s digital human steals the show in Los Angeles
Wed, 27th Sep 2017
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ai
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air new zealand
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soul machines
Air New Zealand partners with Soul Machines to showcase their digital human, Sophie, powered by AI at an event in Los Angeles.
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Silicon Valley veteran joins PowerbyProxi to focus on international growth
Wed, 21st May 2014
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powerbyproxi
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board of directors
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global expansion
PowerbyProxi has appointed Dr. Gani Jusuf, a leading Silicon Valley technology executive, to its board of directors.
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US deal signals Power to the Proxi
Wed, 17th Apr 2013
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powerbyproxi
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sales
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investment
Wireless innovator PowerbyProxi secures USD $5 million from TE Connectivity, enhancing its global footprint and strengthening the future of wireless tech.